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Previously it took three engineers a month to create all the components to get a page done... These are trained professionals spending time tweaking basic font sizes again and again to match a design.
– Greg Quick, Staff Engineer at Storyblocks
Even small updates had to go through engineering. That slowed everything down.
- Julien Capron, Senior Director of Engineering at Storyblocks
With Builder, we can now push out a homepage in 10 minutes, and designers can make styling tweaks without calling in engineers.
– Greg Quick, Staff Engineer at Storyblocks
Storyblocks replaced their in-house CMS with Builder's Visual Development Platform to transform how quickly and efficiently they can ship digital experiences without sacrificing quality and consistency.
A page that took three engineers a month to build can now be created in a couple of days with no engineering time required. That's the real unlock here - it frees up engineering from having to do the work.– Greg Quick, Staff Engineer at Storyblocks
One of our marketing team members went crazy in a great way... experimenting on the landing pages, the wording, the alignment, the order of elements. That was the perfect use case.
- Greg Quick, Staff Engineer at Storyblocks
The marketing team experienced perhaps the most dramatic transformation. From being completely dependent on engineering for every content update, they've become fully autonomous in creating and optimizing landing pages. This newfound independence has led to unprecedented experimentation and actionable results.
Our design team uses Builder to set up all the symbols and components we're using across the site, and they go in and make sure all our typography, spacing, all the little details are consistent.
– Scott Simpson, Head of Product and Design at Storyblocks
Instead of relying on engineering to implement their vision, designers now have direct control over the visual experience, allowing them to maintain pixel-perfect consistency across Storyblocks’ digital experiences. Plus, they can leverage Builder’s design tokens and create reusable symbols to further increase design consistency for anyone building and iterating experiences with the platform.
Builder has allowed us to experiment faster and more frequently, unlocking better learning opportunities and freeing up our engineering resources for more impactful work.
– Scott Simpson, Head of Product and Design at Storyblocks
Since implementing Builder, Storyblocks has seen a dramatic improvement in their speed to market for new pages and experiments. They previously ran one test per month. Now they can run up to three tests per week, unlocking 12x faster learning and iteration for their user experience.
Looking ahead, Storyblocks plans to use Builder’s features to automate even more of their content creation, increasing both efficiency and test velocity. With even more data from their increased testing, Storyblocks will further refine their user experience for increased conversions.